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GBA 398: Integrated Perspectives Business: SWOT

This course is designed to integrate the common body of knowledge program components in the Donald R Tapia School of Business and focus its students on applying critical thinking techniques to solve real-world problems and issues.

SWOT

Strengths/Weaknesses/Opportunities/Threats.

SWOT analysis helps identify the positives and negatives inside your organization/industry (S-W) and outside of it, in the external environment (O-T).

How to search for SWOT using EBSCO Business Source Complete.  

From the home page look down and to the right of your screen for the box with SWOT analyses.  

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Then search All SWOT analyses.  

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